Empty Nest Part 2

All that free time!

Well, the day finally came.

After 20 years of running around after them and answering their every need, both daughters have flown the nest.

I took Maddy up to Loughborough uni where she will be studying Fine Art for 4 years.

We loaded most of her stuff in the car the night before so we were able to get an early start and fortunately, the M1 wasn’t too busy so we arrived at the campus in good time.

We followed the instructions to the nearest car park for her halls of residence and she got her keys. We then had 30 minutes to empty the car before I had to move it.

It took 6 trips to and from the car. We had help from some 2nd years who had trolleys – ideal because Maddy had a few heavy boxes!

Her flat is on the 2nd floor, and boy was I glad there was a lift. She is at the end of the corridor, which will be good as she won’t have disturbances with fellow students going past her door nor will she have to let them in when they forget their keys!

I helped her with the basics:

  1. Making her bed
  2. Making sure she had the best cupboards in the kitchen and the best fridge and freezer space.

I then left her to sort out the rest of her stuff. (3 days later she was still not unpacked and her laptop wasn’t up and running. Apparently, freshers week was getting in the way!).

Why am I telling you this?

Change can be an upheaval for many, especially if it comes after years of doing the same thing the same way.

This can be especially so when it comes to your marketing. You know the rules and regulations that apply so why would you change it?

It’s all too easy to forget to check for updates when you are focussed on keeping your business on the right track, but failure to do this can lead to a whole heap of trouble…

… one of which could be contact from one of the regulators!

For example, did you know that new rules governing which sporting stars you can have promoting your gambling products came into force in October?

And little changes like this that sometimes fly under the radar are exactly why it’s wise to invest in professional advice to ensure you stay compliant. If you’d like to talk about what this (or any other changes you may or may not be aware of) could mean for your marketing campaigns

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